Android and iOS applications represent more than 99.6% of the mobile market which means that a company looking into developing a mobile application need to have a great understanding in choosing which platform is best for their use.
What is Android App Development?
Android software development is the procedure by which new apps are made for devices running on the Android operating system. Formally, applications can be developed using Java, C++ or Kotlin using the Android software development kit. Outsider tools, development environments, and language support have also kept on developing and extent since the initial Software development kit was released in 2008.
What is iOS App Development?
iOS is a mobile operating system made and developed by Apple Inc. exclusively for its hardware. It is the operating system that presently powers lots of the company’s mobile devices, including the iPhone, iPad, and iPod Touch.
Now it’s clear that competition is heavy for both iOS and Android, meaning there is no clear difference on which platform is easier to succeed on.
We’ve outlined 5 considerations that will help you choose the platform that best aligns with your business objectives.
iOS users occupy a smaller share of the worldwide market, they have higher incomes and have higher app engagement rates as they spend an average of 4x longer in-application than Android users. These are key demographic characteristics you should be analyzing when deciding between iOS and Android.
In case you’re targeting a worldwide market, Android gets a lot more app downloads. In Q3 2015, overall downloads on the Google Play Store were 90% higher than the App Store. App Annie says this rise is due to the growth of inexpensive smartphones in markets like India, Indonesia, and Vietnam.
Profitability & Monetization Models
From an income standpoint, it’s evident which platform outperforms the other. It’s a well-known fact that iOS apps make more profit. The App Store generates about 80% more revenue than the Google Play Store. In fact, Flurry recently found that Android applications generate just 24% of the revenue generated by iOS.
iOS’s significant lead in revenue, the Google Play Store customer spend increased in Q1 2017, showing a strong development of 40% year-over-year.
Another consideration you need to keep in mind is a timeline. How fast do you want to get your app to the market? Keep in mind that longer development time results in higher cost.
Release & Approval
As our developers can verify, Android is the most favorite when it comes to the release and approval process. For iOS, the release and approval process is typically between 2-3 weeks, and much more, if the applications are rejected. Android applications typically take a day or two to get approved and updates can be pushed within a matter of hours.
Cost of Development
The cost of mobile applications development comes down to the degree and complexity of the project; the bigger and more complex a project is, the more it is going to cost. What’s more, there is nothing inherent to iOS or Android development that makes one more costly than the other.
Developing an application for two platforms at the same time is the best way to implement, however, it requires two times the effort since the contrast amongst Android and iOS application development is pretty huge.
If it doesn’t suit your scenario, you have to choose what application to construct first. This approach may likewise be useful since you will have an opportunity to test your application, urge clients to share their feedback, and audit the iteration. You can draft an exact plan of action for the application to be launched on the other platform and abstain from making wrong decisions.